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    Home»Tech News»New AI voice tool trained to copy British regional accents
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    New AI voice tool trained to copy British regional accents

    Ironside NewsBy Ironside NewsJuly 15, 2025No Comments3 Mins Read
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    A brand new AI voice-cloning device from a British agency claims to have the ability to reproduce a variety of UK accents extra precisely than a few of its US and Chinese language rivals.

    As a result of a lot of the info historically used to coach AI merchandise with voices comes from North American or southern English talking sources, many synthetic voices are inclined to sound comparable.

    To fight this, the corporate Synthesia spent a 12 months compiling its personal database of UK voices with regional accents, via recording individuals in studios and gathering on-line materials.

    It used these to coach a product referred to as Specific-Voice, which may clone an actual particular person’s voice or generate an artificial voice.

    These can be utilized in content material reminiscent of coaching movies, gross sales help and displays.

    The corporate mentioned its prospects wished extra correct regional representations.

    “For those who’re the CEO of an organization, or for those who’re only a common particular person, when you will have your likeness, you need your accent to be preserved,” mentioned Synthesia Head of Analysis Youssef Alami Mejjati.

    He added French-speaking prospects had additionally commented that artificial French voices tended to sound French-Canadian relatively than originating from France.

    “That is simply because the businesses constructing these fashions are usually North American corporations, they usually are inclined to have datasets which can be biased in direction of the demographics that they are in,” he mentioned.

    The toughest accents to imitate are the least widespread, Mr Mejjati mentioned, as a result of there may be much less recorded materials out there to coach an AI mannequin.

    There are additionally stories that voice-prompted AI merchandise, reminiscent of sensible audio system, usually tend to battle to know a variety of accents.

    Final 12 months, inner paperwork from West Midlands Police revealed worries about whether voice recognition systems would understand Brummie accents.

    In the meantime the US-based start-up Sanas is taking the other method, creating instruments for deployment in name centres which “neutralise” the accents of Indian and Filipino workers, as reported by Bloomberg in March.

    The agency says it goals to scale back “accent discrimination” skilled by staff when callers fail to know them.

    There may be concern that languages and dialects are being misplaced within the digital period.

    “Among the many over seven thousand languages that also exist at this time, virtually half are endangered based on UNESCO; a couple of third have some on-line presence; lower than 2 p.c are supported by Google Translate; and based on OpenAI’s personal testing, solely fifteen, or 0.2 p.c are supported by GPT-4 [an OpenAI model] above an 80 p.c accuracy,” writes Karen Hao within the e book Empire of AI.

    “Language fashions are homogenising speech,” agrees AI skilled Henry Ajder, who advises governments and tech corporations, together with Synthesia.

    Nonetheless, the higher these merchandise develop into, the simpler they can even be within the arms of scammers.

    Synthesia’s product won’t be free when it’s launched within the coming weeks, and may have guardrails round hate speech and express materials.

    However there are already many free, open-source voice-cloning instruments that are simply accessible and fewer protected.

    Originally of July, messages generated by an AI-cloned voice impersonating US Secretary of State Marco Rubio had been reported to have been despatched to ministers.

    “The open supply panorama for voice has advanced so quickly over the past 9 to 12 months,” Mr Ajder provides.

    “And that, from a security perspective, is an actual concern.”



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