Matthew and Camila McConaughey are mixing ardour, playfulness, and premium tequila of their newest marketing campaign for Pantalones Natural Tequila, pants not required.
The Austin-based couple, who co-founded the natural tequila model, star in a brand new business airing throughout an upcoming Austin FC match, the place their model is now the official tequila sponsor of the Main League Soccer group.
True to the spirit of their tequila’s cheeky identify (“Pantalones” means pants in Spanish), Matthew and Camila McConaughey boldly seem with out pants as they strut onto the sector, cocktails in hand, able to cheer on their hometown group.
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Austin FC Will get An Eyeful As The Couple Kicks Off Tequila Advert With Naked Legs And Large Smiles
The lighthearted spot reveals Matthew and Camila prepping for a high-stakes sport day.
With all of the depth of a locker room “huddle,” the couple immediately ditches the pretense, together with their pants, and make their grand entrance into the stadium of their signature bare-legged type.
The ultimate shot sees them in the course of the sector, holding a freshly made Pantalones Natural Tequila cocktail and flashing proud, tequila-fueled grins.
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Matthew McConaughey Scores Large
In probably the most unforgettable visuals from the marketing campaign, Matthew McConaughey kicks issues up a notch, actually, by taking a shot on objective with out pants.
Sporting an Austin FC jersey and soccer cleats (and never a lot else), the Oscar-winning actor winds up for a kick whereas spouse Camila Alves McConaughey performs goalie, totally dressed however clearly in on the enjoyable.
With the model’s tequila prominently featured on the LED boards behind them and the stadium utterly empty, the second completely captures the marketing campaign’s irreverent vibe, as a result of when the tequila’s this easy, who wants trousers?
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The Marketing campaign Celebrates The Model’s Current Milestone

The marketing campaign celebrates the model’s current milestone of changing into the primary promoting tequila at Q2 Stadium, dwelling of Austin FC.
Austin FC is gaining critical momentum at a vital level within the season, coming off a commanding 2-0 street victory over the Colorado Rapids on Saturday evening. The Verde & Black wasted no time making an impression, with defender Mikkel Desler opening the scoring early, his first profession objective in Main League Soccer.
Seeking to construct on their current kind, Austin FC hopes to ship one other robust efficiency at dwelling on June 14 earlier than coming into their first bye week of the season because of the upcoming MLS pause for worldwide play.
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And if followers cannot make it to the sport? No downside. The McConaugheys need you to affix in from dwelling with a “Verderita,” the stadium’s signature cocktail, now made with, you guessed it, Pantalones Natural Tequila.
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Need To Sip Like The McConaugheys? This is How To Make Your Personal Verderita At Residence

Need to sip just like the McConaugheys? You can also make your individual Verderita at dwelling following this recipe, which was shared with The Blast.
- 1.25 oz Pantalones Natural Blanco Tequila
- 2.5 oz Owen’s Margarita Combine
- 0.35 oz Jalapeño tincture (slices of jalapeños soaked in Pantalones tequila for 48+ hours)
- A splash of orange juice
Matthew And Camila Reveal The Coronary heart Behind Their Tequila Model

For Matthew McConaughey and his spouse, Camila Alves McConaughey, tequila is not only a drink. It is a reflection of their life-style, values, and shared humorousness.
The couple, who co-founded Pantalones Natural Tequila, have made it clear that their model is about extra than simply what’s within the bottle. It is about stripping away the pretension and getting again to what tequila is de facto about. Connection, pleasure, and a very good time.
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“We’re valuable about our tequila, not our pants,” the duo shared in a playful but pointed assertion, as reported by PEOPLE Magazine. “With the explosion in reputation of tequila, there is a degree of snootiness that is crept into the class. Folks now discuss tequila the way in which they discuss wine. Whereas we’re all for being obsessed with tequila, we needed to remind those who, above all, it is meant to be enjoyable.”
That “enjoyable” is on the coronary heart of every part they do with Pantalones. From cheeky advert campaigns that characteristic the couple going pants-free to stadium collaborations just like the Verderita, the McConaugheys are on a mission to make tequila approachable once more.
So, whether or not you are within the stands or in your couch, in relation to supporting Austin FC and sipping tequila, the McConaugheys are doing it with type, spirit, and simply sufficient cheek.