Re: “Katie Wilson elected Seattle’s next mayor” (Nov. 12, Native Information):
Door-to-door campaigning by lots of of volunteers for a lot of months received this election for Katie Wilson. Katie’s historical past of service, her qualities as a candidate and her marketing campaign platform impressed this degree of engagement. And Katie herself grew within the lengthy marketing campaign from a novice to a really efficient political candidate.
A whole lot of Seattle residents responded to Katie’s marketing campaign, committing many hours to easily speaking with fellow residents, one door at a time at homes and flats. All of this was coordinated very successfully by the Wilson marketing campaign, utilizing the newest tech instruments.
In desperation Bruce Harrell’s marketing campaign and PAC supporters put their cash on unfavourable TV advertisements. Little doubt these labored to some extent, however the extra vital lesson to be discovered from this marketing campaign is that even in a Seattle of 800,000, extremely motivated residents, volunteers, can be part of collectively in a profitable marketing campaign. And this can be a good signal for democracy.
David Marshak, Seattle
