The world’s hottest membership soccer competitors, the English Premier League, is about to launch its personal direct-to-consumer streaming service in Singapore this 12 months, with plans for potential enlargement to different international locations, the Monetary Occasions reported on Thursday (Feb 26).
Talking on the FT Enterprise of Soccer Summit in London, Premier League CEO Richard Masters stated the brand new service, referred to as Premier League +, can be out there for the 2026-2027 season, in line with the report.
The service has been developed in partnership with StarHub, the league’s broadcast companion in Singapore, FT stated.
Whereas English Premier League matches are presently out there on varied streaming platforms by way of broadcast companions, this might be the primary time the league provides its personal direct-to-consumer service.
CNA has contacted StarHub for particulars of the brand new service, together with its pricing and launch date.
Masters stated conventional offers with broadcasters corresponding to Sky Sports activities within the UK would stay “the bedrock” of the league’s media enterprise, however famous that proudly owning and controlling its personal platform offered future “optionality” in sure markets, in line with FT.
“For the primary time, the Premier League goes to have its personal clients. It may need to take care of promotion, pricing, churn, distribution, all of these issues, we’re seeking to construct a enterprise,” the report quoted Masters as saying.
“We’re seeking to learn the way that is likely to be replicated all over the world.”
The Singapore undertaking will coincide with the opening of a brand new Premier League Studios manufacturing hub in Olympia in London.
In response to Reuters’ queries, the league stated it is not going to be including something to Masters’ feedback and that “extra info on Premier League + might be communicated nearer to the time”.
