Matthew McConaughey’s Tequila Helps Princess Cruises Break World Record

Princess Cruises is elevating a salted-rim glass after making historical past at sea, and doing it in record-breaking style. Throughout a high-energy celebration aboard Regal Princess in Cozumel, the cruise line formally secured a GUINNESS WORLD RECORDS title after serving 1000’s of margaritas in simply eight hours. The milestone not solely marked a significant second for the ship itself, but in addition highlighted the huge success of Princess’ now-iconic 24K Margarita, created in partnership with Camila and Matthew McConaughey’s tequila model.

On February 17 in Cozumel, Regal Princess remodeled right into a high-energy floating fiesta, formally breaking the GUINNESS WORLD RECORDS™ title for Most Margaritas Bought in 8 Hours. In doing so, Regal Princess additionally made historical past as the primary ship within the Princess fleet to carry a GUINNESS WORLD RECORDS title by itself.

Through the eight-hour celebration, bartenders aboard the three,560-guest ship served 3,410 handcrafted 24K Margaritas, surpassing the earlier file of two,728. The milestone was verified onboard by an official Guinness World Data adjudicator. The record-setting occasion happened whereas the ship was in Cozumel throughout a seven-day Western Caribbean cruise from Galveston, Texas, turning the vessel right into a shipwide celebration centered round Princess Cruises’ hottest cocktail.

“You possibly can really feel the celebration in each bar of Regal Princess as Princess Cruises made historical past with a brand new GUINNESS WORLD RECORDS title for Most Margaritas Bought in 8 Hours,” Thomas Bradford, Official Adjudicator from Guinness World Data, mentioned in a press launch.

The record-breaking second comes as Princess celebrates one other main accomplishment of promoting multiple million 24K Margaritas throughout its fleet in simply over a 12 months. In complete, the cruise line served 1,038,197 of the signature cocktails between January 1, 2025, and January 7, 2026. The 24K Margarita has turn into the fleet’s hottest drink, crafted completely with Pantalones Natural Blanco Tequila.

The million-margarita milestone arrives simply over one 12 months after Princess Cruises and Pantalones Natural Tequila launched their fleetwide partnership in October 2024, shortly turning into some of the profitable beverage collaborations in cruise line historical past.

Crafted with Pantalones Natural Blanco Tequila, co-founded by Camila and Matthew McConaughey, the 24K Margarita has shortly turn into the most-ordered cocktail at sea for Princess visitors. Including to the celebration, Pantalones co-founders Camila and Matthew McConaughey despatched a congratulatory video message, applauding Princess Cruises, its crew, and visitors for making historical past at sea that was met with loud applause all through the ship.

“It is the primary time ever, ever, within the historical past of the custom that it will likely be a Pantalones tequila bottle,” Camila instructed PEOPLE final 12 months. “Reposado, our favourite,” Matthew added.

Pantalones Natural Tequila, accessible in Blanco, Reposado, and Añejo, is now poured at bars all through the Princess fleet and is included in Princess Premier and Princess Plus packages.

Along with the 24K Margarita, Pantalones anchors a lineup of handcrafted cocktails created with Princess Mixologist Rob Floyd, together with:

• Pants on Fireplace: Pantalones Natural Reposado, contemporary lime juice, Campari, smoked paprika, and agave
• Sea Legs: Pantalones Natural Reposado, Luxardo Maraschino, contemporary lime juice, grapefruit juice, agave syru,p and soda
• Sizzling Pants: Pantalones Natural Blanco, contemporary lime juice, pineapple juice, contemporary jalape,no and agave
• Fancy Pants Paloma: Pantalones Natural Reposado, contemporary lime juice, Fever Tree grapefruit